Experiences they say last a lifetime …But how do you package the experience to make it last a lifetime? Let’s start with a small everyday example Imagine this: I’m looking to buy a dessert (and sweets are my all time favorite) and I find myself standing in front of two bakeries both of which sell

We have all read about Unicorns …Startups who have reached billion-dollar valuations and some of them like byjus have always caught my fancy… Every entrepreneur dreams that their business will be one of the ones that make it big. For a few very lucky start-up founders, this dream has become a reality and their ventures have truly

Every time we come across a successful brand, company or a product and try to understand the reasons for their success it always boils down to an innovative strategy that was executed effectively to get the desired results. While this seems so easy on paper studies have shown that at least 50% of employees feel

The first thought that comes to my mind the moment I hear about Artificial Intelligence or AI which is very frequent of late is that of the James Cameron movie starring Arnold Schwarzenegger called the Terminator where the machines created by man become self-aware, take decisions on their own and take over the earth… So, what does

I still remember the time in the early part of the century when everything in the economy was cash based…When the office peon who was going to the bank was the most important person because everyone had some or other transaction to do at the bank whether it be withdrawal of cash or deposit or

The internet has changed the way we live over the last 25 years. Mobile networks and their increased data speeds with the advent of 3G and 4G have dramatically altered the reach and the speed at which we can consume data particularly in countries like India where mobile internet is way way ahead of wired internet.

Have always been crazy about driving since I was kid and even today it’s something that I really enjoy…The thrill that you get when the car zooms as you press on the accelerator makes you often forget that driving is actually a means to get you from point A to Point B ….and when you drive in

Have been interacting with “Gen X” , which includes my teenage daughters and it never ceases to amaze me about the enthusiasm with which they talk on the great ideas they have and how they will develop that into a product, a company and so on…. I never ever thought about such things at that

My attention came to this topic with the media attention on government requirements for various social media websites needing to have their cloud servers within the native country This was further reinforced when some of the internet giants who wanted to enter into digital payments were not authorised by the governments citing that their cloud

I am curious about any product packaging that I lay my hands on…I take a toothpaste box cover and the packaging has so much information… It is covered entirely with product, manufacturer and all kinds of information, some of which are mandated by the rules of the land and some of which are specifying product