Since I stay alone, I often order food through online food delivery services like Zomato or Swiggy particularly on holidays…But the inspiration to write this article was when I visited a restaurant in Trivandrum for lunch where I had gone as part of my daughters admission process. While there was hardly one or two walk-in

Over the last two decades, social media has become an integral part of people’s lives—and a crucial way for brands to reach new audiences. As more users joined social media platforms like Facebook, YouTube, Instagram, Pinterest, Snap chat, and Twitter, and the time spend by each of us increases many of them became content creators

The Indian government is on a huge push to convert at least 30% of all vehicles sold in the country to be electric vehicles by 2030. This will start a huge process of Disruption of the automobile industry and its subsidiaries… Consider a small example; a Gasoline powered car has more than 2000 moving parts while an

We have all experienced the way disruptions change our lives..They come up from the most unexpected sources and at the most unexpected times..The general belief is that disruption cannot be predicted .But since Disruption is one of my passions here is a try at listing down some of disruptions which are likely to change our lives

Having been used to working in product companies I was in for a surprise when I first joined a service provider company in 2006 whose entire business model was based on customer acquisition and their retention based on monthly subscriptions for the service provided.  The world economy as we know it has always been a

Customer first…Customer is king …These are all catch phrases that I have always heard and believed strongly in… But does this always work? Or does too much customer focus make you lose track of other business opportunities that are available? This thought first came to mind while I was working on understanding disruption…Initially it looked

My interest in this sector maybe has come through my genes…Money lending against gold “Pandam Panayam” as it is called in our native language Malayalam, was one of the many businesses that my grandfather was into and as a small kid; I have accompanied him on several of his enterprising business actions related to this field…

We are all used to the stream of advertising that flows to you the moment you log on to a website and despite the fact that you disable them they still keep appearing and reappearing There are also access rights that apps keep asking for the moment you download them some of them that you

I got the inspiration to write this article from a small incident that I observed sometime back when I visited Las Vegas and was walking around trying to grab some lunch… I could hear screams and shouts from one of the small shops in the area lined up with restaurants…Well don’t get ideas because I said Las

Experiences they say last a lifetime …But how do you package the experience to make it last a lifetime? Let’s start with a small everyday example Imagine this: I’m looking to buy a dessert (and sweets are my all time favorite) and I find myself standing in front of two bakeries both of which sell